Digital Digit 0’s Part 00000001

Digital Digit 0's Part 10000000

The world is a large place, but to most of us trying to master our careers, the world has always seemed to get smaller. The longer you do a profession the harder it is to get out of it. Throughout your journey, you will find your self in a sea of familiar associates seeking to become the most talked about, elite member of an industries top organization. Although, we have yet to reach this status we never feel like we’re far because we know the big game and the big names, right? In some cases that may be so, but in this instance we find that there is no official title for the programmer in the audio world. Although some would call the programmer a beat producer, some would other wise say that a producer is a producer, just like any other would rightfully proclaim to be.  After all the priority is to get those digital zeros after a few ones right?

            With this being the goal of all things in a career path, we must look at all the avenues of a particular jobs financial outlook. In this case it was mention earlier that the audio world would suggest that the programmer is also known as a beat maker. The value of media production is at an all time low. Not only have the latest changes in technology had us reevaluate the value of production but also the money spent on keeping it in circulation for retail. To this end, we find a shortage of work for any non-founding member and a lack of hiring and spending due to the economy.

With these stipulations revealed, we have come to find that for audio engineers seeking to gain a profit from their endless supply of weapons created in the lab of their production armory, there has to be changes to what is considered the most lucrative approach to marketing and promoting instrumental works. Seeing as how the game plan of the survivors of a falling economy is to downsize, anyone capable of matching mainstream quality control of a product can compete with other digital compositions. As labels have decided to downsize just as most companies have, single units of immune proprietors will remain. From the ashes, they will rise to the top of the commercial quality mountain.  

            Now, with this in mind, we now look at the most realistic options commonly available in this instance of our current state of technology. To the general public stands a list of typical options that are used to get best possible income from selling digital production. These methods are by hand sales, paid marketing, beat brokering, placements, and publishing. Although there may be other methods to build brand awareness, they are not as popular amongst the typical engineers of today.  A story posted at HipHopdx.com has Drumma Boy talking about his methods of publishing and how it varies based your skill level and the distance from your intended market (Paine, 2008).